Pondy ART was conceived in December 2012 as a monthly event focusing on art and trend in Pondicherry, a city of 1.1 million on the southeast coast of India. Initially it involved showcasing the unique art, retail and trends of the city in a number of locations around the city including galleries, boutiques, hotels, and restaurants. Over the past months, however, the concept has evolved and its focus narrowed as it was discovered that the public as a whole was not really finding the exhibits easily accessible.
Pondy ART now concentrates on bringing exhibitions direct to the public using walls along main thoroughfares of the city thus making the shows fully accessible to everyone. The primary location for the Street ART exhibitions is on the Beach Promenade, a public space used by more than 10,000 people on weekends when it is reserved for pedestrians only. Other locations around the city are ready for development as the project grows.
Pondy ART is continuously searching for photographers who want to spread their message. Our goal, besides taking fine art photography direct to the public is to
RAISE AWARENESS OF THE ISSUES CHALLENGING INDIA TODAY
For full details of exhibitions check our site at www.pondyart.com